Work:
Advanced BioKinetics Branding
To present a polished identity to potential investors, Advanced BioKinetics needed a brandmark. When the project began, Advanced BioKinetics indicated that it desired a look that was “a cross between Apple and Nike logos,” referencing the company’s involvement in cutting-edge technology for use in the sports industry. The result was a sleek, aggressive mark that positioned the company’s logo for future use in packaging and web applications.
Client Information
Advanced BioKinetics are creators of advanced measurement technology for the sports industry. Their products and research help athletes–amateur and professional–reach their highest potential through measurement of motion and power in their respective sports.